https://www.picalike.com

petrol arrows right

VISUALYTICS

THE RECOMMENDATION SOFTWARE FROM PICALIKE

Visualytics is the product name of our software that enables you to offer just the right kind of recommendations on the different pages of your shop and in email marketing. It is the home of our similarity engine. Also you can pull statistics and KPls for your reporting or access other products like our content marketing tool Visual Content.

THE ELEMENTS OF OUR VISUALYTICS SOFTWARE

Similarity Icon

SIMILARITY

Complete the look Icon

COMPLETE THE LOOK

Bestseller/ Trend

BESTSELLER / TREND

Also Viiewed

ALSO VIEWED

Visual mail Icon

VISUAL MAIL

Visual content Icon

VISUAL CONTENT

THE INTELLIGENT IMAGE RECOGNITION

Similarity recognition is at the heart of our technology. Similar to the human eye, our algorithm scans the images on a website and detects attributes such as shape, color, pattern, and more. Enriched with text data such as category, color name, brand, price, etc, the software then plays out exactly those items in the online store that are visually most similar to the original item.

"Picalike presented us a smart solution to show our whole product portfolio and inspire our customer even more"
Madeleine case study

LEARN HOW OUR CUSTOMER MADELEINE INCREASED THEIR ONLINE SALES BY 13% WITH VISUALYTICS.

INSTANT SCALABLE OUTFITS OR PRODUCT SETS

Complete the Look‘s image recognition extracts the most important information from an image, whether it’s a picture of a garment, accessory, home furnishing item, or decorative item. Thus, Complete the Look can be used for outfits as well as for interior design inspiration. Different items from different categories that complement each other perfectly are recommended together – according to your briefing. For this our fashion experts work hand in hand with our ai. The result: Your customers get inspiration, stay longer in the store and the shopping cart value is demonstrably increased.

WHITEPAPER

Play Video
Bestseller

TRENDS & BESTSELLER

KEEP THE CUSTOMERS UP TO DATE

Advise your customers by keeping them up to date on which products are trending in your shop or which are selling best right now.  Help them stay in the loop on what is being worn right now just like a good sales person in a  retail store.

ALSO VIEWED

SHOW WHAT OTHER CUSTOMERS ARE INTERESTED IN

Here you have the possibility to show products from the same category that other customers were interested in. This is also a way for you to show your customers what is trending in your shop, giving them an advices along their customer journey on what might also be worth a closer look. 

VISUAL MAIL

LIFT UP YOUR EMAIL MARKETING

The logic behind Similarity and Complete the Look can be integrated into your email marketing campaigns just as easily and without in-depth HTML knowledge. Use Visual Mail for customer retention and reactivation. These product recommendation emails can be sent GDPR compliant and without double opt-in. Our image recognition suggests current products that are most similar to products from past purchases.

"Picalike's product recommendation mails bring us another 70 % on top of addresses to be targeted"
- Florian Ziegler Witt Group
Marketing email preview

COUNTLESS POSSIBILITIES:

> Order confirmation mail
> Service and transactional emails
> Customer reactivation campaigns

VISUAL CONTENT

NATIVE ONSITE CONTENT MARKETING

Visual Content from Picalike is used to inspire customers natively in the look & feel of your webshop.
Through editorially written texts by our fashion experts, a trend can be played SEO-effectively onsite.
Your customers are additionally inspired and can playfully get to know your product range.

HOW ARE ALL THESE FEATURES IMPLEMENTED?

That is now one of the questions that are left. Read more about it in our FAQs! 

YOU WANT TO USE PRODUCT
RECOMMENDATION IN YOUR ONLINE STORE?

Let’s talk about the opportunities of Visualytics!