Andreas Anding answered these and many more questions at a workshop on “Growth Hacking” last month. Andreas is the CEO of Remote Native GmbH, a digital expert and consultant with extensive know-how in marketing, sales and technology.
The special thing about this workshop was – and maybe you can even call it Growth Hack – that this time it was not only about pure theory, equipped with general use cases, but was a real team event. In advance, each participant could submit case studies of their companies. These case studies were then discussed in small groups of 4-5 people and they looked at which growth hacking methods could be applied to these concrete company examples in order to create more growth, more awareness.
The composition of the teams with people from very different companies and from different areas has given us a rather ingenious departure from the standard program that you normally drive in marketing. I really enjoyed that. – Thomas Ziegler from Adsoul
There are numerous methods to generate “growth hacking”-like dynamic processes. Here are a few examples:
Creating your own Growth Hack is the true supreme discipline.